Yannick collaborates with Valentin on marketing strategies that convert.

Yannick needs Julie to ensure his projects run smoothly!

Yannick Proulx

Senior Strategist, Digital advertising expert

Yannick has over 15 years of experience in digital marketing. With a bachelor's degree in business administration (BAA) with a specialization in marketing, he has worked primarily in agencies, but also in companies, notably as Digital Marketing Director at Brault & Martineau.

Curious and results-oriented since his early days — back when Google Ads didn't even offer call extensions — he has always sought to understand the mechanics of advertising platforms in order to gain a strategic and competitive advantage.

At Reptile, he is a true extension of our clients' teams. He works with them, for them, to achieve their goals and make them proud of their collaboration.

35%
of results and client success

My main motivation isn't just to run campaigns. It's to see my clients succeed.

20%
of productivity & efficiency

You hate wasting your time. I want every action to have an impact.

45%
of strategy and optimization

I enjoy analyzing, testing, and understanding the system to maximize results.