Jean-François needs Paul Ross to co-manage the company.

Jean-François needs Stéphane for his expertise as a web developer and his ability to simplify complex concepts.

Jean-François needs Stéphanie for her ability to organize and move internal projects forward.

Jean-François Labelle

Chief Operating Officer and Co-founder

From a young age, he was taking apart and reassembling computers, seeking to understand and push their limits. His first computer, around the age of 10, was an IBM PS/2, which became his testing ground where he learned to master command lines. He grew up alongside the evolution of the Internet, managing a BBS server before the advent of the Web, incorporating HTML tables before the rise of CSS, and using Urchin before it evolved into Google Analytics.

With sharp expertise and comprehensive knowledge of digital ecosystems, Jean-François steers the agency’s projects to ensure they meet client expectations and become successes. He combines strategic rigor with a passion for detail, making each project a technical and entrepreneurial achievement. Outside of work, while his curiosity continues to drive his interest in various science-related topics, he also enjoys relaxing moments with family and friends.

50%
hard work

Logical, responsible, and organized: a traditional hard worker!

35%
perseverance

Seeing his projects through to the end is something he commits to daily.

15%
dreams

Being an entrepreneur involves following your dreams.